Immediate Anti-Brass Action
Get 8X more luminous hair* with our first purple shampoo and hair mask to treat all your brassy and yellowing concerns.
shop nowInstant Fiber Care
Hair becomes 11X** more conditioned with our fortifying shampoo and conditioner.
shop nowUltimate Blonde Rescue
Stabilize color and illuminate lightened hair today with our newest in-salon post lightening treatment service.
shop nowHow do you Blond Absolu?
From platinum to highlighted, we’ve identified six iconic levels of blonde and the routines to match. Discover which Blond Absolu care routine matches your blonding need.
Before & After
Whether it’s tone correction or fiber care you're seeking, we have a solution for everyone. Scroll over the image to see our blonde before and after transformations.
You Dare, We Care.
Blonding has no limits when you have the right products to preserve the health of your hair.
Blond Absolu Routine
Whatever Your Blonde: You Dare, We Care. Blond Absolu provides instant fiber
care and immediate anti-brass action to achieve ideal blonding. Blond Absolu
maintains and perfects cool tones through deep ultra-violet neutralizers,
hydrates and fortifies the hair fiber, and illuminates hair from within.
Discover the blonde care regimen designed for your highlighted,
lightened, or bleached blonde hair.